For Immediate Release:
In Memory of Carlie Brucia, Rent-A-Center, Inc. Contributes to Code Amber
Collections to Continue Through February 24.

Contacts:
Rent A Center: Jason Winters 941 286 8467
CodeAmber: Linda Spagnoli 772 971 4816

Rent-A-Center, Inc. will dontate a $1,000 check in addition to the donations collected from their 43 Florida stores to Code Amber for the implementation of educational abduction prevention programs informing parents, teachers and children how to recognize danger.

Rent-A Center stores have been collecting donations in Carlie's memory since the tragedy unfolded in early February. Jason Winters, Store Manager, says, "We here at Rent-A-Center are deeply saddened by the tragic loss of Carlie Brucia. This contribution, in her memory, will allow Code Amber to continue providing programs to families and in turn prevent these types of abductions in the future."

Bryant Harper, President of CodeAmber.org agrees. "Education and awareness are the keys to preventing this specific type of abduction. There are techniques parents can teach their children to be aware and to remove themselves from a dangerous situation. We did not have to lose this beautiful child."

Contribution collection will continue through Tuesday, Feb. 24 at Rent-A-Center, 4434 Bee Ridge Road, Sarasota, FL.

About Rent-A-Center Inc.

Rent-A-Center Inc., headquartered in Plano, Texas currently operates 2,653 company-owned stores nationwide and in Puerto Rico. The stores generally offer high-quality, durable goods such as home electronics, appliances, computers, and furniture and accessories to consumers under flexible rental purchase agreements that generally allow the customer to obtain ownership of the merchandise at the conclusion of an agreed-upon rental period. ColorTyme, Inc., a wholly owned subsidiary of the Company, is a national franchiser of 325 rent-to-own stores, 313 of which operate under the trade name of "ColorTyme," and the remaining 12 of which operate under the "Rent-A-Center" name. For more information about Rent-A-Center, visit the Web site at www.rentacenter.com.

About CodeAmber:

CodeAmber.org is the largest provider of Amber Alert broadcasting on the Internet. Started in 2002, Code Amber now reaches over 100,000 websites and displays over one million news tickers daily. Code Amber delivers XML feed to major media, government and wireless telephone services. Based in Mandeville, LA, Code Amber last year expanded, and now reaches all 50 states as well as Canada. Code Amber works directly with law enforcement and media, and delivers descriptions and photographs to news desks within minutes after an Amber Alert is issued. Web site is www.codeamber.org